Nay's Cafe

What is a focus group? A focus group is another marketing tool in which qualitative research is done with a group of individuals from all walks of life which then are asked about their attitudes or opinions about a variety of products, services, concepts, ads,ideas, software, and packaging. Questions as well as evaluations are asked in an interactive group setting where selected individuals are free to openly discuss their views and share opinions. 

On a personal note:  Keep in mind that focus group companies like individuals that are not shy and have outgoing personalities as well as very verbal.  If you are shy and introvert and don't want to talk unless spoken to this kind of thing may not be for you.  One thing is that the company holding the focus may bring it to your attention that your participation is not visible and the next thing is YOU WON"T GET PAID and no one wants that!!!   Joining focus group companies can be a very rewarding experience not only do you get to evaluate products that YOU as a consumer use everyday but you get to do it in a relaxed atmosphere and get to meet alot of interesting people along the way.

MORE FOCUS GROUPS TO COME SOON!